The Four C's of Diamond Buying
at Monarch Jewelers:

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1. Cut - Cut refers to the particular placement and angle of each of the small facets on the surface of the diamond. If the diamond is Ideal Cut, each ray of light that strikes the diamond is reflected back to you and creates maximum brilliance and sparkle.
   
   
2. Carat Weight - A carat is the weight unit of measurement for diamonds and other precious stones. In the carat weight scale there are 100 points to one carat, just as there are 100 pennies to one dollar. For example, if a diamond weighs 50 points, it is a 1/2 carat stone.
   
   
3. Color - Color is the actual body color of the diamond. Most diamonds have a yellowish tint, but diamonds with a D to F color (colorless) are considered to be the most rare and valuable.
   
   
4. Clarity - Clarity is the relative position of a diamond on a flawless-to-imperfect scale. Clarity characteristics are classified as inclusions (internal) or blemishes (external). The size, number, position, color and nature of a diamond's clarity characteristics determine the clarity grade. Very few diamonds are flawless (i.e. free from all blemishes and inclusions). If all other factors are equal, stones of this rare quality are the most expensive.
   

Our goal is to educate you well enough on diamonds that you feel comfortable making your diamond purchase. Not to mention the additional services that we provide.

The diamond expert's at Monarch Jewelers can help you select the right stone. Monarch Jewelers have been in business for 20 years and have established long-standing relationships with customers. We take pride in finding quality diamonds.