The Story of She Beads

It started in 1993, when lifelong artist and designer, Sandy Rueve was working as an x-ray technician for the Chicago Bulls. When Michael Jordan discovered her stringing beads one night in the locker room, he asked her to make a bracelet for him. Sandy used his request as motivation to learn how to hand-roll clay beads. It was, after all, Michael Jordan!

Soon after, she was overwhelmed with requests for her clay beads. Sandy's dream had always been to use her artistic talents and gifts to touch people's lives. She had finally found her creative niche. She Beads® was born.

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